Tea Consultancy

Since 2001, we developed, improved and tested our concept and knowledge constantly.

All the hard work has been done already, mistakes have been made, so you do not have to make them yourself.

Although not a franchise we can give you all the benefits of a franchise concept but without the ongoing costs.

How can we be of service to you and your business?

Tea specific assistance

  • General background knowledge (origin/history of tea, tea types, tea production, health benefits). 

  • It is crucial that you are an authority on the subject to be authentic and to sell your products convincingly.

  • Practical training for you and your staff (sourcing, buying, and storage of tea, suitable teaware, tea etiquette, etc.).

  • Tea tasting and brewing techniques.

  • Product development (tea latte, smoothies, iced teas, your tea blends, cocktails/mocktails, tea vodka, tea mixer etc.).

  • Cooking with tea – how to incorporate tea leaves, tea liquor, tea reductions into your style of cooking/baking/recipes.

Business specific assistance

  • Help in creating your business plan (what is your business model, what do you want to achieve, how do you want to achieve it, marketing, financing).

  • How to set up a tea related business.

  • Concept and design of a shop, café, restaurant or another type of business within your ideas (layout, materials, functionality of design).

  • Supply chain management (flow of goods and services).

  • Operational business (day-to-day running, establishing a routine in all areas for a smooth and efficient workflow).

  • We can create an operation manual if required (specifies and describes all reoccurring tasks). This sets objective standards and makes your business more independent from staff fluctuation.

  • Creating the tea menu (selection of teas, wording, pricing, Afternoon Tea, tea drinks - all in line with the other products you intend to offer).

  • Customer service: how to deal with customer questions, complaints, and issues.

  •  Opening/re-launching of business (soft or hard opening, special introductory offers, free tea tasting, etc.)

  • For existing businesses we advise and give guidance on how and what teas and/or accessories to choose from.

What is the next step?

We would like to hear from you.

Let us know your ideas, dreams, and visions.

From your half-baked ideas to concrete plans you may already have – we can help you at any stage of your endeavour.

How to reach us?

Drop Martin an email at consultancy@houseoftea.ie


When my husband and I thought of opening the first Tearoom in Egypt, although the idea was very intriguing, yet it was hard to bring to reality because we simply knew nothing about tea. Until one day I ran into the webpage of “House of Tea”, where they mentioned they offered consultation service. Having tried to contact some tea businesses before and not receiving any feedback, I didn´t count on a reply, yet, Mr Martin Mehner, the owner, replied rapidly to our inquiry, offered us a great value training proposition, and he came all the way to Cairo/Egypt to help us set our Tearoom. We couldn´t imagine we could learn about tea in a week, but thanks to Mr Mehner´s complete dedication and perfectly designed program, we covered all that we need to run our business (tea history, types, brewing and tasting, tearoom equipment ..etc). Martin, We can´t thank you enough for your efforts and your attention to all possible details, as well as for the lovely variety of teas you brought us.
Thank you again, and looking forward to inviting you to the first tearoom in Egypt.

Lamia & Hesham, Cairo, Egypt

Contact Info


House of Tea, Market Square, Tullow, Co. Carlow, Ireland.


059 915 1607


The House of Tea was founded in Dublin in 2004.

Our main goal is to introduce people to the diverse world of tea and to show them that there is much more to tea than just a bag. We are dedicated to providing quality teas from around the world. Most teas are sourced directly from the tea gardens or the manufacturers. This allows us to monitor the quality of our products and to ensure that the workers in the mainly Asian countries are paid fairly.


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